Let's face it, coming up with creative marketing for your business can be tough sometimes. If you're looking for a way to stand out, we've got a few tips for you to take advantage of here. Ian Bowen-Morris from enterprisenation.com goes over a few ideas that may just give you that creative boost to start a great marketing campaign for your own business. These are just a few of the ideas that he has shared:
- Make an Impression: Even in this digital age, business cards are essential to creating a long-lasting impression that, with the right tools, will impact your clients and customers in a way that no other tool can do.
- Network!: Networking is an essential part of getting word out about your business. Try to see if you can join or sponsor local events, find professionals in the area that could benefit from your products or services, pass out those business cards to anyone you think could get use from your business and try to stay in contact and maintain a good business relationship.
- Tell Your Story: Your local newspaper is always looking for stories to write about. See if they will do an article on your business, it's beginnings, how it all started... or if you are hosting an event or charity get the word out through the media as well. It's a great way to build awareness of your business.
- Make Sure You're Listed: Nowadays there are tons of places to make your mark on the internet. Along with having your business in the phone directory, make sure it's connected on the net as well through websites like Google, Yelp, Bing, and more.
- Create a Special Offer: Special deals and offers are a great way to get people talking about your business and keeping others' aware of your existence. Everyone loves a good deal and creating a special offer is a simple and easy way to get them talking. You can even create a trackable QR code or barcode for that deal that you can use on your plastic business cards, which will also create cards that are held onto longer!
These are just a few ideas that Ian goes over in his article on enterprisenation.com. If you are interested in looking further into these ideas, head on over to the original article after the jump!