The blockbuster is a quintessential part of any summer vacation. Theaters are gearing up for the rush. When I went to see a movie over Memorial Day Weekend, sure enough, as I placed my order at the concession stand, I was asked if I had a cinema club loyalty card.

Loyalty cards have earned their place in the merchandising game. These card-based reward programs are attached to everything from coffee to franchise chains. The things that we enjoy most now reward us for our loyalty. Plastic Printers has seen how effective these programs are.

Thankfully, the company can use that knowledge to help businesses design and market the cinema club loyalty card and other frequent-buyer discount ideas.

Loyalty; the Secret Formula

Unlike other reward programs, loyalty sells itself. There’s no codes to collect and no merchandise to buy directly. A good loyalty program rewards customers for what they are already doing, and gives them the opportunity to up the ante.

Loyalty keeps possibility in mind. Yes, over time customers can earn a free movie ticket or a complimentary meal at their favorite restaurant. However, that’s only half of the story. You can also run special double points promotions and card-holder-only events. If you’re rewards are good, your customers will keep using the cards. The end result: your brand stays in front of the customer because it is associated with continued and beneficial use.

In order for the loyalty cards to be played in your favor, you need a signature look-something that sets you apart from the competition.

Gaining the Competitive Edge

Our Plastic Printers team has your design solution.

A cinema club loyalty card is just one example of the work that we do. Our teams work with you on an idea from start to finish. They work and re-work that idea until it is the right fit for your company. They can then take that design and apply it to business cards, key tags, gift certificates, membership cards, invitations, and more. Plastic Printers can supply the full promotional package.

If this all-inclusive service is met with skepticism; we understand. That’s why we give our customers a chance to try the product out first. Simply download the cinema club loyalty card template from our website www.plasticprinters.com. Customize this or any one of our free loyalty templates and hit print. Run a trial campaign to test out how well a loyalty program might work.

At the end of that trial period, contact us. If you’re ready to launch a tailor-made loyalty program, we’ll help get you started and give you all the cards you’ll ever need.