It’s Spring! That means fitness facilities are getting packed as clients start to get serious about their beach bodies.  It's also a great time to start flexing those marketing muscles to get your brand into shape.

Check out these 3 simple ways to take your brand from basic to buff!

1. Business Cards: You’ve Got It, Flaunt It

• The only business card you can flex without breaking or ripping it is a plastic business card from PlasticPrinters.com! Not only are they flexible, but they are awe-inspiring, strong, attractive and they will leave an unforgettable first impression on others. 
• Great Shape Matters! Why be average- stand out. Choose a unique custom die cut in the shape of a bike, a kettle bell, or even a barbell for your business cards. Or, if you are looking for something truly one of a kind, our talented and intuitive design team can create cards for you in just about any shape you can imagine. Share your business with us and we can brainstorm ideas with you too! : ) 
• Show ‘em what you’ve got to offer. Give your business cards a serious work out. Don’t stop at the required information, include your hours of operation, a discount code or even a special workout schedule. There are amazing special features like trasparent portions, foil stamping, scratch-offs and embossing that will take your cards from good to GREAT!

     

2. Give your Website a Fitness Test

• Be searchable. What happens when prospective clients in your neighborhood do a Google search for businesses like yours? Do you show up on the first page? If you don’t, it’s time to rework the content of your site to include the key search words your clients use. Better your searchability (SEO) and better the chances of your potential clients finding you. 
• Be your brand. What do clients see once they do land on your site? Does it powerfully reflect your brand identity? Is your website clear and inviting? If you answered no to any of these questions, now is the time to invest in some design help. Don't believe me? Forbes has "3 Ways to Stand Out And Sell More than your Web Competition". 

3. Come on now, Move It!

• As Benjamin Franklin said: "Don't put off until tomorrow what you can do today." Mobile Point-of-Sale (POS) Technology allows you to bring your service to your clients anywhere. And it gives you a strategic advantage over your competition. Check out the many different systems available today and get going! Whether you are in your store front, at a trade-show or networking event, visiting a client on the road: process their payment from anywhere.