Branding 102: What does a brand identity look like?
by Sarah K on Sep 6, 2013 10:00:00 AM
Deciding on a brand identity is a good practice for small businesses. If you’ve read through “Branding 101: How to establish your Brand identity” you got some good tips on exercises you can do to get a start on building your brand identity.
Branding 101: How to establish your brand identity
by Nate on Sep 3, 2013 10:00:00 AM
Brand Identity. It sounds like a word that only Marketing or advertising professionals are kicking around the office a couple times a year. This of course isn’t true. The term brand identity is one that anyone who owns a company or works for one should be concerned about.
Painting the Fifth Wall of Self-Promotion with Double-Sided Cards
by Nate on Aug 29, 2013 10:00:00 AM
We've spent a good portion of this week discussing text placement on business cards. One of the most frequent questions I get asked is," How do I fit everything into such a small space?"
Redeem Your Promotional Value with a Plastic Printers Template
by Sarah K on Aug 20, 2013 10:00:00 AM
Do not go gentle into that good night. Rage, rage against the dying of the light.
How to Know if your Logo Needs a Facelift
by Sarah K on Aug 19, 2013 10:00:00 AM
So you're thinking of updating your outdated business card to some slick plastic cards? Of course check your information like your name, phone number, email address, website, address, fax number, and other personal information to make sure it's up-to-date, but have you considered taking a look at your logo to see if it needs some updating?
Plastic Printers Presents: 12 Habits that will Change Your Life Pt. 2
by Sarah K on Jul 11, 2013 10:00:00 AM
In the wake of the July 4th holiday, it’s the perfect time to return to our discussion on time management. The first step in developing this skill is to make it a habit. Luckily, one of our Founding Fathers had the secrets to doing just that. At the age of 20, Benjamin Franklin resolved to live a virtuous life through deliberate focus on improving …
Plastic Printers Presents: 12 Habits that Will Change Your Life Pt. 1
by Sarah K on Jun 27, 2013 10:00:00 AM
Our Founding Fathers had wonderful wisdom to share. Over the centuries, that wisdom has distilled and crystalized to the point that some of it has reached an almost legendary status. No one embodies this noteworthy status quite like Benjamin Franklin.
BreakFuel – The Physics of Marketing
by Nate on Jun 21, 2013 1:00:00 PM
We all need a few minutes throughout the day to take our mind off of work, grab a snack, and tune out for a few minutes. At Plastic Printers, we want to give your time out a little extra brain power by giving you weekly tips on videos that inspire us. This week, we’re checking out the connections between physics and marketing from Google’s Dan Cobl …
Defy Convention with the Plastic Printers Template of the Week
by Sarah K on Jun 18, 2013 10:00:00 AM
The summer months are prime convention season. From comicons to workplace promotions; there’s always a reason for people to congregate at a pre-determined site. Conventions are based on two very basic ideas: