Plastic Cards vs Tchotchke for Tradeshows?
by Nate on May 1, 2013 1:15:00 PM
Ahh, the trade show tchotchke—the little branded treasures that are produced en masse and given away to prospective customers and trinket-minded opportunists. Trade shows are littered with pens, notepads, bags and other items aimed at showcasing companies and outdoing competitors in a gifting arms race. But other than padding corporate egos and lin …
5 Popular Spring Offline Marketing Plastic Printing Projects
by Sarah K on May 1, 2013 10:16:00 AM
The sun is shining, it's getting warmer outside, and the snow has finally melted... you know what that means, spring has sprung! And because the weather is getting so nice, many households are starting to take care of what most fondly call "Spring Cleaning". The weather change creates a great boost of motivation and excitement for what's to come in …
QR Code Business Card
by Stephenie on Mar 26, 2013 10:00:00 AM
Does anybody else remember when mobile technology used to be a laptop? The mobile landscape has changed in the blink of an eye. Now, almost everyone has a portable piece of techno-gadgetry. It could be a smartphone, tablet, iPod, or iPad. The point is if they’ve got a device, there’s one tool a business owner should never be without: a Quick Respon …
Mobile Tagging: Your Key Tags Re-imagined
by Stephenie on Mar 21, 2013 10:00:00 AM
Key tags and buyer loyalty programs are a dime a dozen. At least that’s what your competitors want you to think. The truth is these pre-existing incentives have actually brought a golden opportunity with them. It’s a way to extend your buyers’ market far beyond in-store enticements, brick and mortar exclusives, and clipped coupons or discount cards …
The Seven Deadly Sins of Plastic Cards
by Stephenie on Feb 28, 2013 10:00:00 AM
Plastic card design is one area of the promotional process where people can make a lot of mistakes. There are many reasons why these mistakes occur. Several of these follies are so common they’ve earned a nickname among marketing professionals. They are known as the seven deadly sins. Obviously, not as well-known as their namesake, but these seven …
5 in 1: 5 Things You Can Do with QR Coded Membership Cards
by Stephenie on Feb 7, 2013 10:00:00 AM
The smartphone has taken over the marketing landscape. This stark fact creates a challenge for businesses. How do you integrate your brand into all the different options and platforms available? Plastic Printers can show you. All you need is:
Coasters: Branding Redefined by Plastic Printers
by Stephenie on Feb 5, 2013 10:00:00 AM
Branding comes in all shapes, sizes, forms, and functions. It seems you can’t go anywhere without seeing a logo emblazoned across something. From plastic cards to key tags; the branding territory is already claimed; all territory save one: the coaster at your local watering hole. Granted, a coaster is an odd place to find anything but an advertisem …