While working with a lot of small businesses and entrepreneurs, we receive tons of feedback from clients wanting to see examples of a better way to brand themselves. Real Estate Agents do a lot of networking to promote their business to make sure that they stay in the forefront of their customer's mind.
Our top 10 creative real estate marketing ideas to promote your business.
We enjoy brainstorming with our clients to create something unique and awe inspiring to grab people's attention. Enough talk, let's get to the goodies...
10. House Shaped Business Cards
If you have been following us for any length of time, you know one of the most outstanding products we offer is our custom shape die cut business cards.
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9. Custom Coasters
With new homes generally come new furniture. Your clients don't want to get those pesky water rings on their brand new tables. What better way to continually remind them about your business than a sharp looking coaster that is always visible, that lasts and that protects your new home buyers furniture.
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8. Combination Card
Visual reminders are a great way to stay in your customer's mind. A great piece that many of our real estate clients have utilized is a combination business and key tag card. This way, they have a piece that can go in their wallet as well as two that can be put on key rings or used to refer others to your business.
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7. Custom Door Hangers
A wonderful way to celebrate the sale of a new home is by thanking your clients with a custom door hanger stating "Welcome to Your New Home" or "Home Sweet Home". Realtors are able to place this on the new home owner's door as a little surprise for their first entrance.
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6. House Shaped Key Tags
One of the most iconic moments in the purchase of a home is the moment when the keys are handed to the new home owners. Many car dealerships have special key rings to attach to the keys to each new car and this concept works great for realtors too by including a tag that reads something like, "The Keys to Your New Home".
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5. Home Specs Card
Whether in the home for an Open House, in a box outside the home or included in a slot on the "For Sale" sign, these plastic cards are durable to stand up to the harshest weather. Don't believe us, check out our water test.
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4. Open House Invitations
You want to make sure you get the best turn out to an open house, right? A great way to encourage people to visit is with high quality open house invitations. You can have these pieces on display so that your clients can see what you currently have in inventory or mail them out to prospective buyers.
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3. Referral Cards Keys
The KEY to a successful business is getting referrals, so why not start a loyalty or referral program today. Giving your best clients a creative and fun way to refer their friends, family and collegues will pre-qualify new clientele.
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2. For Sale Sign and Sold Sign
Frequently home owners will take a photo of themselves in front of their home showing it is for sale and new home owners will take a photo with the sold sign. Why not give them a custom branded sign that includes your logo on it and even a unique hashtag (ie: #ForSaleByInMotion or #SoldByInMotion) linking to your business?
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1. Thank You Notes
The most personal way to connect with clients is a hand written letter or thank you note. You can simply thank them for the opportunity to meet them or thank them for the opportunity to share in their home buying experience.
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Want more ideas about how to market your real estate business?
Check out our real estate marketing page to see examples of business cards we've created for other real estate agents or click below to schedule a free consultation today.