How to Accessorize Your Gift Card Program with Gift Card Holders
by Cole on Jun 23, 2016 8:14:00 AM
If you already have a gift card program set up for your business, you’re on the right path. Research shows that not only do customers love gift cards, they help businesses boost sales. In fact, a majority of gift card recipients spend an average of 38% more than the value of their cards.
21 Companies Crushing It With Custom Gift Cards
by Katie on Jun 20, 2016 8:03:00 AM
Gift cards are a good investment for businesses both large and small. In 2015, gift cards were the most-requested holiday gift for the ninth year in a row. People love to give gift cards because they show more thoughtfulness than cash, while still letting the recipient choose the gift they want.
What I have Learned After 20 Years in Business
by Luke on Jun 17, 2016 8:05:00 AM
On April 15, we marked our 20th Anniversary at Plastic Printers. As we celebrate this milestone, we asked our founder and visionary Luke Lingle to reflect back on the last twenty years.
50 Eye-catching and Unique Business Cards
by Katie on Jun 7, 2016 4:17:44 PM
The best business cards make an impression twice. When you first hand a card to someone, they'll automatically glance at it before putting the card in a pocket or bag. The second impression comes when they pull your business card out of their bag and decide whether to connect with you or do nothing.
4 Ways to Increase Gift Card Sales
by Katie on Jun 2, 2016 8:11:00 AM
Gift cards are a good deal for businesses. Not only do they guarantee that someone will spend the money at your store, they have the potential to bring in new customers. Plus, since over 60% of gift card recipients spend more than the amount on their card, gift cards can boost your overall sales.
Metallic or Metal Business Cards: Which Should You Choose?
by Cole on May 19, 2016 8:10:00 AM
From time-to-time, customers ask us about metal business cards. We understand the appeal – metal cards can be quite striking. And if you regularly work with metal, say as a welder or a jeweler, metal business cards can feel like an obvious choice. However, while metal cards may be the right fit for some, most customers decide on metallic cards afte …
Business Card Design: The Most Popular Plastic Business Card Options
by Cole on Apr 7, 2016 8:24:00 AM
When I talk to customers about plastic business cards, they all want to know how to create a card that makes a great first impression. Whether it's an individual, a small business or a larger company, everyone is looking for that "one thing" that will help them stand out. If you find yourself in the same position, the good news is that there's more …
4 Ways to Make Your Business Card Stand Out
by Cole on Mar 30, 2016 11:02:00 AM
If you’re in a competitive industry, it’s essential to invest in marketing that helps your company stand out. Since your business cards are one of the pieces that your customers are most likely to take home with them, they’re a perfect place to invest your marketing efforts.
10 Brilliant Companies Using Waterproof Business Cards for Marketing
by Katie on Mar 3, 2016 7:36:00 AM
It's been said the history of the business cards could date back as far as 17th century Europe when prominent figures would present their calling card when visiting royalty and other upper-class members of society. The visitor would lay their calling card in a special dish, which would be brought to the host to examine in another room. If the host …