Marketing Tips and Tools For Your Business

Plastic vs. Online Gift Cards: Making the Right Choice

It’s easy to forget how technology has transformed the way we live. Instead of mailing letters, we use email. Instead of talking, we use our phones to browse the web and text. Technology has impacted the way people shop for gifts, too. Take one look at a 2016 wedding registry online and you’ll discover that most couples ask for gift cards instead o …

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Enhance Your Gift Cards with Custom Holders

If you already have a gift card program set up for your business, you’re on the right path. Research shows that not only do customers love gift cards, they help businesses boost sales. In fact, a majority of gift card recipients spend an average of 38% more than the value of their cards.

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21 Companies Crushing It With Custom Gift Cards

Gift Card that is Present Shaped for Jewelers

Gift cards are a good investment for businesses both large and small. In 2015, gift cards were the most-requested holiday gift for the ninth year in a row. People love to give gift cards because they show more thoughtfulness than cash, while still letting the recipient choose the gift they want.

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What I have Learned After 20 Years in Business

Lingle-Luke-rectangle.jpg

On April 15, we marked our 20th Anniversary at Plastic Printers. As we celebrate this milestone, we asked our founder and visionary Luke Lingle to reflect back on the last twenty years.

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50 Eye-catching and Unique Business Cards

Insurance Business Cards with Minnesota-Shaped Transparency on it

The best business cards make an impression twice. When you first hand a card to someone, they'll automatically glance at it before putting the card in a pocket or bag. The second impression comes when they pull your business card out of their bag and decide whether to connect with you or do nothing.

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4 Ways to Increase Gift Card Sales

Gift cards are a good deal for businesses. Not only do they guarantee that someone will spend the money at your store, they have the potential to bring in new customers. Plus, since over 60% of gift card recipients spend more than the amount on their card, gift cards can boost your overall sales.

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Metallic or Metal Business Cards: Which Should You Choose?

Silver and Gold Foil Metallic Business Cards

From time-to-time, customers ask us about metal business cards. We understand the appeal – metal cards can be quite striking. And if you regularly work with metal, say as a welder or a jeweler, metal business cards can feel like an obvious choice. However, while metal cards may be the right fit for some, most customers decide on metallic cards afte …

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Most Popular Plastic Business Card Designs

Van Shaped Business Cards with Transparency for Windows

When I talk to customers about plastic business cards, they all want to know how to create a card that makes a great first impression. Whether it's an individual, a small business or a larger company, everyone is looking for that "one thing" that will help them stand out. If you find yourself in the same position, the good news is that there's more …

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4 Ways to Make Your Business Card Stand Out

Ticket Shaped Gift Cards with Transparency Around the Edges

If you’re in a competitive industry, it’s essential to invest in marketing that helps your company stand out. Since your business cards are one of the pieces that your customers are most likely to take home with them, they’re a perfect place to invest your marketing efforts.

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Tracking VIP Cards with the CodeREADr App

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