What is in Your Wallet? Printing on Plastic with Plastic Printers
by Stephenie on May 2, 2013 10:00:00 AM
You may think that there’s nothing new in business cards these days. That the era of the pocket-sized promotional items has come to an end; or that printing on plastic is nothing special. However, Plastic Printers would be the first to disagree with you. The business card isn’t dead; it has simply evolved. In fact, printing on plastic is still en v …
Join the Hunt with the Plastic Printers Feature of the Week
by Stephenie on Apr 30, 2013 10:00:00 AM
For this Plastic Printers feature of the week, we’re playing games. What do games have to do with business cards? Trust us; there’s a method to our madness. We’ve talked a lot about pocket-sized promotion and Quick Response (QR) Codes on this blog. Now, it’s time to put the two tools together in a fun, and interactive way.
How Custom-Shaped Cards Reshape Your Promotional Value
by Stephenie on Apr 25, 2013 10:00:00 AM
What do die-cuts have to do with custom-shaped business cards? In a word: everything. You can’t have one without the other. You can trust us on this. After nearly 20 years in the business of custom-shaped cards, it’s fair to say Plastic Printers knows a thing or two about making a professionally memorable first impression.
Identify Yourself with the Plastic Printers Free Template of the Week
by Stephenie on Apr 23, 2013 10:00:00 AM
OK, Plastic Printers blog followers, I’ve got a dilemma. Before I tell you about it, I have to admit to one thing: I’m a die-hard, old-school chick. What does that mean? For the purposes of this weekly template installment, it means I buy a piece of equipment and use it till it fries.
Plastic Printers: Your Order from Start to Finish
by Stephenie on Apr 11, 2013 10:00:00 AM
Customers new to the PlasticPrinters.com experience are often curious about what sets our company apart from the competition. We could spend time telling you that our printers only produce high-quality hand printed custom plastic cards, or how our sales team makes sure you get the best product possible whatever your budget. However; that’s only par …
Plastic Printers: Perfecting the Element of Surprise
by Stephenie on Apr 4, 2013 10:00:00 AM
Recent advertising polls indicate that the average person sees over 5,000 advertisements a day. That’s a pretty large marketing pool to stand out in. The question to ask is: how do you make a memorable first impression on over saturated customers? Plastic Printers has the answer. It’s all about the element of surprise.
QR Code Business Card
by Stephenie on Mar 26, 2013 10:00:00 AM
Does anybody else remember when mobile technology used to be a laptop? The mobile landscape has changed in the blink of an eye. Now, almost everyone has a portable piece of techno-gadgetry. It could be a smartphone, tablet, iPod, or iPad. The point is if they’ve got a device, there’s one tool a business owner should never be without: a Quick Respon …
Mobile Tagging: Your Key Tags Re-imagined
by Stephenie on Mar 21, 2013 10:00:00 AM
Key tags and buyer loyalty programs are a dime a dozen. At least that’s what your competitors want you to think. The truth is these pre-existing incentives have actually brought a golden opportunity with them. It’s a way to extend your buyers’ market far beyond in-store enticements, brick and mortar exclusives, and clipped coupons or discount cards …
5 Tips to Boost the Sale of Your Gift Certificates
by Stephenie on Mar 5, 2013 10:00:00 AM
Christmas is my dad’s favorite time of the year for several reasons. One of those reasons is gift certificates. He is notoriously hard to shop for so 9 times out of 10 we get him gift certificates. It doesn’t matter if they are open loop (cards that can be used anywhere similar to a credit card) or closed loop (have to be used at specific brick and …
The Seven Deadly Sins of Plastic Cards
by Stephenie on Feb 28, 2013 10:00:00 AM
Plastic card design is one area of the promotional process where people can make a lot of mistakes. There are many reasons why these mistakes occur. Several of these follies are so common they’ve earned a nickname among marketing professionals. They are known as the seven deadly sins. Obviously, not as well-known as their namesake, but these seven …