Cole

Cole

Cole Goebel is a POS Industry insider. He's an expert in encoding and barcode data, and has a great knowledge of POS integrations.

Posts by Cole

How to Accessorize Your Gift Card Program with Gift Card Holders

If you already have a gift card program set up for your business, you’re on the right path. Research shows that not only do customers love gift cards, they help businesses boost sales. In fact, a majority of gift card recipients spend an average of 38% more than the value of their cards.

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Metallic or Metal Business Cards: Which Should You Choose?

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From time-to-time, customers ask us about metal business cards. We understand the appeal – metal cards can be quite striking. And if you regularly work with metal, say as a welder or a jeweler, metal business cards can feel like an obvious choice. However, while metal cards may be the right fit for some, most customers decide on metallic cards afte …

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Business Card Design: The Most Popular Plastic Business Card Options

When I talk to customers about plastic business cards, they all want to know how to create a card that makes a great first impression. Whether it's an individual, a small business or a larger company, everyone is looking for that "one thing" that will help them stand out. If you find yourself in the same position, the good news is that there's more …

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4 Ways to Make Your Business Card Stand Out

If you’re in a competitive industry, it’s essential to invest in marketing that helps your company stand out. Since your business cards are one of the pieces that your customers are most likely to take home with them, they’re a perfect place to invest your marketing efforts.

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Tracking VIP Cards with the CodeREADr App

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Business Management Made Easy With Booker Point of Sale

If you’re the owner of a salon or a spa, you probably have trouble finding time for anything, much less time for researching POS Systems and integration. It’s a busy business, and managing it can be a bear! Integrating a point-of-sale or POS system, can really help save you some time, and make your day significantly more pleasant. Here are a few si …

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What to Look for in a Point of Sale (POS) System

One of the most important items in your business is your Point of Sale (POS) System. Your system is most likely used just to track your purchases. These days, however, you’re able to get so much more functionality, and reporting features from POS software than ever before. If you are just starting out or looking for a new Point of Sale system, ther …

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