Small Business Survival Guide
by Nate on Sep 30, 2013 10:00:00 AM
Finally, you’re your own boss. You make the decisions. Your business is on it’s way to becoming successful. Entering a market place can be nerve racking when you look at all your competition. That’s a good thing - it means you’re paying attention.
Gift Cards as an Effective Marketing Tool
by Nate on Sep 27, 2013 10:00:00 AM
The gift-giving season is almost upon us. Not to mention a few key shopping holidays where people pile as much in their carts and hunt for great deals.
10 Reversible Commandments for Infographics and Plastic Cards
by Nate on Sep 26, 2013 10:00:00 AM
I don't know about you but I am a visual learner. Unfortunately for me, this has led to an addiction – an addiction to infographics. I know, I know, they're everywhere; right? If we aren't drowning in infographics, we’re hanging on to our barcode-shaped life rafts with everything we've got.
How to Create a Viral Marketing Tool with Plastic Business Cards!
by Sarah K on Sep 25, 2013 10:25:00 AM
If you're looking to create a buzz around your business, anyone can tell you that you need to make your business go "viral". But how exactly does one do that?
Plastic Printers Template of the Week Reveals the Secret to Success
by Sarah K on Sep 24, 2013 10:00:00 AM
I got together with my sister a few weeks back for a girls night out. This is something we do on a semi-regular basis. It gives us a chance to catch up with each other and inevitably leads to invaluable conversation. This night was no different; it did not disappoint.
Gift Card Season is Upon Us... Be Prepared with Plastic Printers!
by Sarah K on Sep 18, 2013 10:00:00 AM
It's that time of year again... no, I'm not talking about when the temperature starts to drop, leaves begin to change color, and pumpkin flavors spring abundant... I'm talking about when businesses start to prepare for those jingle bells and carol music that will be invading your TV sets, malls, stores, and computer screens. Yes, it's time to prepa …
Template of the Week: 7 Social Graces Everyone should Know
by Sarah K on Sep 17, 2013 10:04:00 AM
Social media is a powerful tool if you know how to use it properly. Our Facebook business card template can help you make the introduction, but where you go from there is up to you. The next steps you take are the focus of this installment of Plastic Printers template of the week.
8 new ways loyalty reward campaigns can help improve business
by Nate on Sep 16, 2013 10:00:00 AM
Customer Loyalty programs can be very beneficial in increasing traffic to your business, whether online or in your store. Marketing professionals have said that repeat customers create on average up to 15% more revenue than first time customers or customers who only purchase once. That is a great motivation for utilizing customer reward programs.
Plastic Printers Presents: Lessons in Promotional Etiquette
by Sarah K on Sep 13, 2013 10:00:00 AM
How much time do you have to make a professional first impression? On average, people size each other up in about 30 seconds. It doesn't matter if the circle is social or professional; everyone gets the same amount of time. The key is in how you use that time. At Plastic Printers, we want to make sure you use it wisely.
Plastic Printers Quality: What you can expect from the Competition!
by Sarah K on Sep 9, 2013 10:00:00 AM
Our first winner of 500 free plastic business cards received his cards a few weeks ago! If you'll remember from our previous post, Steven ordered cards from another company that prints plastic cards but outsources to another country. The card was supposed to feature his signature white couch and his logo with a clear background so you can imagine w …
Branding 102: What does a brand identity look like?
by Sarah K on Sep 6, 2013 10:00:00 AM
Deciding on a brand identity is a good practice for small businesses. If you’ve read through “Branding 101: How to establish your Brand identity” you got some good tips on exercises you can do to get a start on building your brand identity.
How Plastic Business Cards make an Eternal Promotional Life Possible
by Nate on Sep 5, 2013 10:01:00 AM
How long has it been since you checked the pulse of marketing in your industry? Self-promotion exists in a state of constant evolution. It is a chameleon affected by trends, influences, and criticism. Trying to hold on to the most current information possible can feel like a futile attempt to catch lightning in a bottle.
Face-Off: Achieve Expert Status with Plastic Printers Templates
by Sarah K on Sep 4, 2013 10:00:00 AM
Networking is challenging, but it has its advantages. For one thing, you have the opportunity for multiple face-to-face introductions. Unlike referrals, in-store business card displays, or random drop spots; the people you meet at these events can put a face with the name from day one. This simple act of recognition carries a lot of weight when mak …
Branding 101: How to establish your brand identity
by Nate on Sep 3, 2013 10:00:00 AM
Brand Identity. It sounds like a word that only Marketing or advertising professionals are kicking around the office a couple times a year. This of course isn’t true. The term brand identity is one that anyone who owns a company or works for one should be concerned about.